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Alice Cooper, and more Jamster

May 18th 2006 03:33
This Week in Music

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Alice Cooper - bored out of his brains


Just when you thought life couldn't get any stupider, along comes an American mayor and the Pepsi marketing team to shake up your day:


Drowned in Sound are reporting that Alice Cooper has been given the key to a small town in America (what I can only assume must be the South). Why? Because he has the same name as the town. And no, it's not even Cooper. Guess what the name of the town is...

Alice


That's right. Alice Cooper is being rewarded for having a girl's name, and a rather popular one at that. That is definitely ingenuity at its finest. Hopefully, they'll give me a key to some 100-person town named James... I mean cmon. What does that achieve except to prove to the world that Alice Cooper is now in fat a nobody and has resorted to small publicity stunts like this?

In similar stupidity is the latest musical stunt from Pepsi and Motorola. Just when you thought you'd had enough of Jamster, Ringtone King, those repeating TV ads, and that god-foresaken Crazy Frog, two conglomerates like Pepsi and Motorola join forces to bring their latest idea: Rington Videos! Stereogum have reported that Mariah Carey, Mary J. Blige, and The All-American Rejects have already signed deals and made videos for their songs to be released exclusively for mobile phones. Ok, thats an ok idea - apart from the fact that it now gives Jamster another chance to rack your brains out once again. Not only that, though, but the music videos are apparently forty seconds long! All the joy of a 4 minute song in less than a quarter of the time! Because kids these days are so damned busy they don't have time to listen to a song properly or watch a full music video? No wonder I've been thinking that I have a mild case of ADD lately...
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